MAP Platform Updates For May 2024

Brandon Klayman • May 29, 2024

Every month CCC’s award-winning MAP Platform is updated with more features and enhancements to take advantage of.  Here are some recent updates available to you now:

MAP Web


MAP Web has introduced several notable updates recently to enhance its web-building platform:

A blue map web logo on a white background

AI Tools: MAP Web has integrated various AI features to streamline the site-building process. These include AI-generated image alt text and a forthcoming bulk image alt text generation tool. The AI SEO Assistant helps create meta titles and descriptions quickly, while the AI Content Assistant aids in generating and editing site content efficiently.


MAP Web Flex Enhancements: The Flex tool now includes more customizable animations, allowing users to control animation duration, intensity, and triggers (such as entrance and scroll). This update aims to provide more engaging and dynamic website experiences.


Project File Management: A new update has been introduced to help users better organize and manage project files, streamlining the workflow for digital agencies​.


Integration Connectors: MAP Web has launched powerful integration connectors through its App Store, enabling easier connections between client sites and various business tools​.


These updates are designed to improve productivity, enhance site performance, and provide more creative control over website design and management.

MAP Ecomm


The latest updates for MAP Ecomm have introduced several new features to enhance user experience and streamline online store management:

A yellow logo for map ecomm on a white background.

TikTok Shop Integration: US-based businesses can now sync their product catalogues with TikTok, allowing them to sell directly on TikTok Shop. This feature aims to leverage the popularity of TikTok to boost sales and reach a broader audience.


Video Support in Product Galleries: Merchants can now add videos to their product galleries from various hosting platforms, such as YouTube, Instagram, Facebook, and TikTok, directly through the MAP Ecomm. mobile app. This feature enhances product presentations and can potentially increase sales by providing richer content to shoppers​​.


Staff Account Permissions: Store owners can now customize permissions for staff accounts, allowing them to assign specific roles and access levels for tasks such as adding products, processing orders, and managing marketing campaigns. This feature is particularly useful for businesses with multiple employees.


New Import and Export Tool: This tool supports all catalogue settings, enabling merchants to add or update products in bulk. It is useful for uploading supplier catalogues or making changes to numerous items at once​​.


Enhanced Tax and Order Management: New options for tax calculation on shipping costs are now available, allowing merchants to adjust tax settings according to their specific needs. Additionally, new action buttons for updating order statuses (e.g., "Mark as Paid" or "Mark as Shipped") have been introduced to streamline order processing.


These updates are designed to make running an online store more efficient and to help merchants better manage their products, shipping, and staff.

MAP Local


The latest updates for MAP Local include several significant enhancements and new features aimed at improving local SEO capabilities and user experience:

A green map local logo on a white background.

MAP Local Horizon: This new multi-location command center provides a country-wide view of rankings for all locations using Local Search Grid, making it easier to manage and optimize local SEO for businesses with multiple locations​.


Active Sync: An API solution for listings management, Active Sync simplifies the process of maintaining accurate business listings across various platforms, offered at a lower cost compared to other services.


GBP Post Scheduler: This tool allows users to publish posts to all their Google Business Profiles from a single interface, streamlining the management of GBP content​.


Local Rank Tracker 2.0: Upgrades to the Local Rank Tracker include new features and insights to help users better understand their local search performance​​.


Flexible Grid Points in Local Search Grid: Users can now place grid points wherever they want, enhancing the accuracy of local search tracking​.


These updates reflect MAP Local's commitment to providing comprehensive and user-friendly tools for local SEO management.

MAP Social


The latest updates for MAP social include new content capabilities and a soon-to-be-released AI content tool allowing you to save time and get creative:

The map social logo is red and white on a white background.

Instagram Carousels: We were thrilled when Instagram finally released the Instagram carousel API, which gave MAP Social the functionality to auto-post and schedule Instagram carousel posts. 


AI Assist: Get ready to ramp up your social media marketing, as you will soon be able to effortlessly generate engaging, on-brand captions with MAP Social’s AI Assist, right within your Compose Box


These updates demonstrate MAP Social's dedication to staying ahead in the evolving social media landscape and offering you an all-in-one, user-friendly platform.

A man and a woman are shaking hands while sitting at a table with a laptop.

Top 5 Mistakes People in Calgary Make When Hiring a Digital Marketing Agency

By Tyler Goddard • July 30, 2025
Avoid these 5 common mistakes Calgary businesses make when hiring a digital marketing agency. Learn how to choose wisely and maximize your marketing investment.

Google Business Profile Guides - Manage Your Settings

By Conscious Commerce • July 29, 2025
Table of Contents Notifications | Data Sharing | Advanced Settings

Google Business Profile Guides - Verification

By Conscious Commerce • July 29, 2025
Once you have created your Google Business Profile, you will need to complete the verification process before it can be shown publicly. Verification methods are automatically determined by Google, are based on your business type, public information, region, or business hours, and can’t be changed. In some cases, you may need to verify your business with more than one method. Methods include: Video Recording Record a 30+ second, unedited video proving you are the owner of the business and it is located at the address indicated in the profile. Phone or Text When you select this method, you will get a call or text with a code Email This method will have you receive an email with verification steps Live Video Call Similar to the video recording, you will join a live video call and show the support representative key details proving your business ownership and locations Mail A postcard will be sent to the address associated with your profile within approximately 14 days. On the postcard will be a secure verification code. What's Next After you complete the verification steps, Google reviews the info you provided. To help maintain the integrity of your Business Profile, verification review can take up to 5 business days. Once the review process is complete, you will receive a notification email. If your verification was approved, your profile will be visible to the public. If your verification was not approved, you will have one of these three options to proceed: Re-Verification When the “Get verified” button appears on your Business Profile again, it means Google couldn’t completely verify your business. To fix this issue, try to re-verify your business. Review Issues When you verify through a video recording and get a “Review issues” notification, it means your video wasn’t accepted. To fix this issue: Select Review issues . Follow the on-screen instructions. Give Additional Information If you’re asked to provide additional info to re-verify your profile, it’s likely because some of your business details were recently updated.
A man is taking a video with a camera.

Google Business Profile Guides - Video Verification Requirements

By Conscious Commerce • July 29, 2025
The most commonly used verification method for Google Business Profiles as of 2025 is video verification. This process involves uploading a video that captures key details about your business and helps Google confirm that you represent the business. Before you start Take the time to plan your video. You can’t record a video offline and then upload the file for verification later. Your video will need to be at least 30 seconds long and unedited. Your video recording should not include: Any sensitive information like bank account, tax, or identification numbers. Any other private information about yourself or others. Other people’s faces. Video Requirements For Storefronts Important: If your business doesn’t have permanent on-site signage, it's not eligible as a storefront and should be listed as a service-area business. Videos must show: The location of your business: Capture the official street and number signs, nearby businesses, recognizable landmarks, or the area around your business that shows your business is at the correct Google Maps location. Evidence that your business exists: Capture the storefront, showroom, or business signage. Show your business name printed on permanent fixtures, such as a signboard, wall, or window. The business name shown in the video must match the name of your Business Profile. Demonstrate proof of management: You can show that you’re authorized to represent your business by recording employee-only items or areas. Record yourself opening a cash register, accessing a point-of-sale system, unlocking the store, staff room, kitchen, or storage room. Video Requirements For Service-Area Businesses Videos must show: The location where you offer your services: Good examples include signs in your service area that advertise your business or street signs and landmarks next to your business. A bad example is land that can be present anywhere or unmarked land. Show evidence that your business exists: Capture branded work equipment, marketing materials, services or products for sale, or tools you use to serve your customers. Good examples include recording yourself unlocking a van with your business name on it or branded t-shirts for employees or customers. Demonstrate proof of management: You can record yourself providing the service or showing business documents. For example, business registration, invoices, or utility bills that match the name on your Business Profile. 

Google Business Profile Guides - Request Ownership

By Conscious Commerce • July 29, 2025
If you’re a business owner but a verified Business Profile for your business on Google Search or Maps is owned by someone else, you can request ownership from the current profile owner.

Google Business Profile Guides - Manage Users

By Conscious Commerce • July 29, 2025
As an owner of your business's Google Business Profile (GBP), you can add users to the profile. Each user will get their own access and you won't need to share login information.

Google Business Profile Guides - Add or claim your Business Profile

By Conscious Commerce • July 29, 2025
When you add and verify your Business Profile, customers can find your business on Search and Maps. To make sure your business is eligible to show up on Google, verify your Business Profile . After you successfully add or claim your profile, you can control how your business information shows up on Google.  You can add or claim your business at no charge. If you have questions about profile verification, check the Business Profile community .

Google Business Profile Guides - Appealing Suspended or Disabled Profiles

By Conscious Commerce • July 29, 2025
Your Google Business Profile may be suspended or disabled for "not following Google's guidelines ". If you believe that it should be reinstated or that you have updated it to conform to the guidelines, you may submit an appeal. Submitting an Appeal Step 1: Prepare Your Evidence Once you begin your appeal process and open the evidence form, you will have 60 minutes to submit the form, or it will not be attached to your appeal. Evidence that you may be requested to attach includes things like your official business registration, a business license, and tax certificates. These documents must match the business name and address that you have listed on the Google Business Profile. Step 2: Submit Your Appeal Open the Google Business Profile appeals tool . If you’re signed in to the Google account related to the profile you want to appeal, select Confirm. To select a different account, select Switch account. Select the Business Profile that you want to appeal > Continue. The Google Business Profile appeals tool shows: The restricted profile The reason for the moderation action A link to the violated policy At the bottom right, select Submit Appeal. Optional: A prompt to submit evidence may appear. To strengthen your appeal, we highly recommend submitting evidence. To open the evidence form, after you submit your appeal, select Add evidence. Select Submit. Google will review your appeal and send you an email with a decision. Step 3: Check the Status of Your Appeal After you submit your appeal, you can stay aware of the status by doing the following: Open the Google Business Profile appeals tool . Make sure you’re signed in to the Google Account related to your Business Profile. Select the Business Profile for the appeal that you submitted. On the right, you’ll find the status of the appeal: Submitted Approved Not Approved Can't be appealed Eligible for appeal Optional Step 4: Request an Additional Review If your reinstatement request is denied, you may be able to request an additional review to prove your eligibility. In this review, you can submit more evidence that was not added to your original appeal. 

Google Business Profile Guides - Removing Duplicate Profiles

By Conscious Commerce • July 29, 2025
You can have only one Business Profile for each business. Multiple profiles for the same business may mislead your customers and are against Google's policies. If a profile is considered a duplicate, it won’t show on Google Search or Maps. Understand Why Profiles are Marked as Duplicates There are several reasons why a profile may be considered a duplicate: Existing verified profile: A verified profile already exists for the same business on Google. Same address: Multiple profiles have the same address. Different services: Multiple profiles exist for the same business that offer different services. You can refer to the following guidance to resolve situations with duplicate profiles.

Google Business Profile Guides - Managing Your Business Information

By Conscious Commerce • July 29, 2025
Your Google Business Profile houses a lot of important information about your company. Keeping this information up to date will help to ensure your clients can confidently make informed buying decisions. The areas we will go into in this guide are : Address Hours Service areas Description Social media links Attributes Categories