MODERNSPEAK

Case Study

Social Media Influencer Management

Calgary, Alberta

Client Background

MODERNSPEAK is an ultra-modern Canadian-based influencer marketing, public relations (PR) agency, and management team with a combined 25 years of experience in all things social. This all-female boutique specializes in content creation, brand performance, strategy, and talent acquisition. MODERNSPEAK pairs influencers with ambitious brands looking to tell their story on social media.

Project Summary

MODERNSPEAK never struggled with client success. Campaign after campaign, they delivered exceptional results. The biggest challenge was building the foundation needed to take their growth to the next level. 


Most of MODERNSPEAK’s leads came from word of mouth referrals and cold-calling. However, they knew they would need to boost their online visibility if they wanted to grow and expand.


MODERNSPEAK wanted to find a like-minded partner who could provide the right digital strategies to fast track lead generation and growth. That meant finding a marketing agency partner with a proven track record, a diverse digital skillset, and the same relentless focus on customer success.

Client Background

MODERNSPEAK is an ultra-modern Canadian-based influencer marketing, public relations (PR) agency, and management team with a combined 25 years of experience in all things social. This all-female boutique specializes in content creation, brand performance, strategy, and talent acquisition. MODERNSPEAK pairs influencers with ambitious brands looking to tell their story on social media.

Project Summary

MODERNSPEAK never struggled with client success. Campaign after campaign, they delivered exceptional results. The biggest challenge was building the foundation needed to take their growth to the next level. 


Most of MODERNSPEAK’s leads came from word of mouth referrals and cold-calling. However, they knew they would need to boost their online visibility if they wanted to grow and expand.


MODERNSPEAK wanted to find a like-minded partner who could provide the right digital strategies to fast track lead generation and growth. That meant finding a marketing agency partner with a proven track record, a diverse digital skillset, and the same relentless focus on customer success.

Project Details

VALUE

AWARENESS

Awareness is acquiring complete knowledge & understanding of how your whole operation operates as well as accessing business intuition for key decision making.

ARCHETYPE

ANT

The ant is the powerhouse of the animal kingdom (yes, insects are animals) able to carry 20-100 times its own body weight reminding us to never underestimate the power of determination. Ants live almost everywhere on earth and thrive in most eco-systems. Their impressive colonies are great examples of well structured organizations. Their ability to modify habitats, exploit resources and defend themselves are unparalleled and they tend to act with the best interests of their collective colony in mind.

IMPACT

ECONOMIC

Economic impact in commerce focuses on generating prosperity, reducing inequalities, and creating economic opportunities for stakeholders. It includes fostering inclusive growth and supporting local and global economic systems.

Platforms & Services

Google Ads

Google Ads lets you get your products and services in front of customers when they search. Our Google Ads management services are optimized to help you increase your conversions on both desktop and mobile.


Learn More About Paid Ads

Google Business Profile

Google is the most recognized and utilized search engine in the world. To succeed online, your business needs a powerful Google Business Profile listing that will boost your visibility, reach your customers directly, and maintain a strong local presence.


Learn More About Google Business Profile

Solution & Key Outcomes

MODERNSPEAK discovered CCC, a full-service integrated digital marketing agency that had everything they needed to grow. From the first call, CCC was there to support MODERNSPEAK’s goals.


CCC’s full scale marketing solutions included SEO, blogs, email campaigns, PPC ads, Google Business Profile Services (GBP), website updates & maintenance, creating engagement using live chat and personalizations through responsive websites, and providing ongoing advice and support.


CCC developed a plan that leveraged PPC ads, local seo, and organic search to put MODERNSPEAK directly in front of their ideal clients. They also designed an automated lead generation system where browsers could book consultations instantly.

80%

MoM Increase in GBP Impressions

25%
Conversion Rate
10%
MoM Increase in Organic Searches
546,000
Ad Impressions
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“CCC perfectly complements our team, adding a new depth of digital marketing capabilities to our team. It’s great knowing that things are always happening behind the scenes. I never have to worry about it, it’s always being taken care of. I get really excited when I see the results.” 


- Kristyn Snell, Founder of MODERNSPEAK

CCC's Client Endorsement

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Working with Kristyn and her team at MODERNSPEAK has been a breath of fresh air! Their team is extremely passionate about what they do. We were extremely happy to hear they landed a large deal from our digital marketing campaign, and wish them nothing but continued success! 


- Brandon Klayman, Founder & President

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