Client Happiness Story - Cynthia O’Neill, Founder of Power of the Purse

Cynthia O’Neill is the Founder of Power of the Purse, a conference empowering women to celebrate their earning and purchasing power. This annual professional development conference is sponsored by CCC, and we’re proud to help Cynthia and her team achieve big things in the name of gender equality. “ When I started working with Brandon, the processes I had in place weren’t maximized. Brandon immediately identified where I could create efficiency, and his recommendations were spot-on,” Cynthia says. “Working with this new model has made my volunteers happy - Which makes me happy, too, because we’re making the best use of our time. ” The strategy for Cynthia’s team was based on our ONE plan, linking commerce with consciousness. Using the archetype of the Magician, symbolizing transformational energy, the initial focus on finding efficiencies maximized happiness for the Power of the Purse team by transforming their approach to work tasks. “S ocial media was a real struggle for me, ” Cynthia said. “ I’m not the most digitally-literate, but Brandon was so patient and took care to explain everything in plain language. We worked at my pace, and his team was excellent in terms of professionalism and immediacy. Even now, I know I’m not just calling anyone, I’m calling Brandon. The care and personal service was such a new experience for me, and so different from other companies I’ve worked with in the past where you have to open a ticket and wait days for a response. ” The harmony between CCC’s philosophy and the Power of the Purse has made Cynthia one of our most successful partners. Our team is proud to work with social entrepreneurs to achieve their goals and create lasting change. If you are a business-owner focused on a sustainable and conscious path for your company, trust Brandon and team to guide your digital efforts.

Conscious Commerce is a proud sponsor of Power of the Purse