Boost your Reputation, Rank & Revenue By Earning More GBP Reviews
Boost your reputation, rank and revenue by earning more reviews on your Google Business Profile listing. Reviews offer a significant opportunity to grow your local business in the competitive online marketplace.
Take advantage of this great opportunity. Take a proactive approach to your Google My Business reviews with these tips and tricks.
Benefits of More Reviews
Increase in Rank & Authority
The more reviews you have the higher your chances are of being featured in search engine results. Google rewards businesses who frequently receive positive reviews. Reviews also send signals to Google that you are an authority in your niche.
Lead Generation & Trustworthiness
95% of shoppers read online reviews before making a purchase with 93% of them using reviews to determine if a local business is right for them. If you have a positive star rating, potential customers will be more likely to take action by visiting your website, popping by your store or giving you a call. Putting the ball in your court.
Low Cost
Reviews are a free type of endorsement for your business.
The Ask
The only way you are going to get more reviews is by simply asking your customers for their feedback. In fact, Bright Local reported that 64% of consumers left a review for a local business when asked.
This can be done in a variety of ways. Here are some creative ways to ask for reviews:
Offer a discount or giveaway to clients who leave an honest review- Ask for a review as part of your email marketing campaigns or create a review campaign
- Add a CTA to your website
- Add a CTA and link to your thank you page or in an email
- Solicit reviews on social media
- Ask customers in person or at check out
If you are just getting started with reviews don’t be afraid to ask former customers. They don’t need to be recent customers to give an honest appraisal of your products or services.
Make sure your approach is personal. Carte blanche approaches are less likely to be effective.
Each business is different. Ask your customers for a review in a way that resonates with your business. Stuck? Reach out to our
Google Business Profile team for suggestions.
How to Ask for a Review
When soliciting reviews, remind your customers how straightforward the process is. Emphasis to customers that by leaving a review other potential customers will have a more realistic idea of what you can offer.
Always give your customers a direct link to the review page. The easier you make it for customers to leave a review, the more likely they will be to do.
Follow the steps below to find the review link for your business.
- Go to your public Google Business Profile listing
- Click Google Reviews
- In the top right corner of the popup select “Write a Review”
- A box will appear where you can write a review
- Copy the URL at the top of the page
If you are a current Google Business Profile client, Conscious Commerce can provide this link to you.
Share this link with your past customers. By doing so, they will be able to write a review into the box provided and will not have to follow the 5 steps outlined above.
Follow Up on Review
Even if a customer had a wonderful experience and they want to share that with others, their lives are busy and they may forget. Connect with your customers again to remind them to leave a review.
Once you receive a review, bear in mind that it will take approximately 3-7 days for Google to approve. Once it has been approved, it will be visible on your public Google My Business listing.
Ensure you response by following
GBP Review Management Best Practices.
Don’t forget to leave Conscious Commerce a review
here or
here.
New to Google Business Profile?
GBP is a critical tool for local businesses seeking to rank high in local searches. Your business needs to actively manage it if you want to earn that coveted map placement in your city or region.
Get in touch with our team to see the difference that a managed Google Business Profile strategy can make.
